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GumGum Expands Reach: High-Impact Ads Now Accessible Globally via Amazon DSP

image showing high impact units on multiple devices
L'équipe GumGum
L'équipe GumGum
10 min
Publié le :
September 16, 2026
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What if you could tap into GumGum's custom Mindset Segments and full display creative suite within your Amazon DSP campaign, with no heavy lifting required? Now you can.

What’s New

  • Mindset Graph™ Power. Leverage our AI-driven Mindset Graph™ to assemble a custom segment built directly from your brief, made up of the content that's actually relevant to your brand rather than the same one-size-fits-all categories everyone else is buying.
  • Full Suite Access. Beyond standard display and video, you can use formats such as In-Screen Expandable, Hang Time, Velocity, and others directly within Amazon DSP.

Comment ça marche ?

  1. Plan with Data. Share your campaign goals and creative theme, and we'll run them through the Mindset Graph™ to generate the ideal segments to capture both reach and relevance.

  2. Build the Perfect Unit. Pick from a library of interactive and creative features, from carousels to countdowns, and we'll assemble your high-impact ad.

  3. Deliver & Deploy. Work directly with GumGum's team to have your units, targeting parameters, and tracking tags built, tested, and packaged. We'll hand you the ready-to-upload creative bundle, and you simply import it into the Amazon DSP interface. No juggling multiple vendors, just one seamless activation.

Why You’ll Love It

  • Relevance That Drives ROI. Mindset Segments put your message in the moments your audience cares about, and our attention measurement tech ensures every impression counts.
  • Speed and Scale. From turnkey managed service to programmatic activation, we scale with your needs, whether it’s a single creative test or a global rollout.

Ready to Play Big?

A Mindset approach shouldn't be hard to buy. Learn more about GumGum's Mindset Segments and full creative suite to get data-backed planning, award-winning formats, and seamless activation, now available within the Amazon DSP.

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